NBC delivered a series order to the car makeover competition series Hot Wheels: Ultimate Challenge from Endemol Shine North America, Workerbee and Mattel Television.
The competition, which is based on the popular toy cars, will be hosted by Rutledge Wood, who will also be one of the judges. The 10-episode series gives Hot Wheels fans the chance to rebuild a nostalgic car from its past into a life-size Hot Wheels creation.
Stars: Rutledge Wood, Dalal Elsheikh, Hertrech Eugene
In each episode, two contestants will face each other. Your goal is to use personal stories and pop culture references to transform your car into a Hot Wheels. They will receive help from a team of technicians known as "The Car Pool". To raise the stakes of the competition, the show has released a larger-than-life vending machine known as the Inspirationator 5000 that will speed up each episode to present contestants with a twist along the way.
The winner of each episode will take home $25,000 and a chance to reach the finale, where three lucky finalists will transform another car in hopes of winning a legendary prize: an additional $50,000 and the honor of having their design turned into an official Hot Wheels. die cast car.
In addition to Wood, there will be two more permanent judges: Hertrech ("Hert") Eugene Jr., an influencer in car culture and the drifting scene, and Dalal Elsheikh, Ford Motor Company designer and Hot brand ambassador. Wheels. The rest of the panel will be made up of a rotating list of celebrity guests.
“Everyone remembers their first car, the life experiences they had, and the friends who came along for the ride. Hot Wheels is a legendary brand that has created a space for imaginations to run free,” said Corie Henson, EVP, Unscripted Programming, NBCUniversal Television and Streaming. “Our prolific partners at Endemol Shine North America and Mattel have created larger-than-life family viewing with wit and humor, all led by auto enthusiast Rutledge Wood, whose creativity, credibility and passion for Hot Wheels make him the perfect person to drive this wild. competence."
Hot Wheels: Ultimate Challenge is an original format developed and produced by Endemol Shine North America in association with Workerbee under license from Mattel Inc. Executive producers are showrunner Tim Warren, along with Andy Thomas, Sharon Levy, DJ Nurre and Michael Heyerman of Endemol Shine. North America; Rick Murray and Chris Hale of Workerbee; and Fred Soulie and Phil Breman of Mattel Television.
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