Gold Brick is a 2023 French film directed by Julien Rappeneau and starring Raphaël Quenard, Vincent Cassel, Léa Drucker and Camille Cottin. The film is set in Chartres, a city known for its perfume industry and its cathedral. The film follows the exploits of Daniel Sauveur, a young man who works at the Breuil factory, a major perfumery group owned by a wealthy and powerful family. Daniel decides to steal and resell the perfumes online, hoping to get back at the Breuils and make some profit. The film is a humorous and satirical take on the themes of class, corruption, and capitalism.
The film surprises you with its humor and charm. It has a simple plot that is enriched by details and characters. The film does not shy away from showing the social and economic inequalities that exist in the town, but neither does it preach or moralize. It allows viewers to decide who to support and who to despise.
Director: Jérémie Rozan
Writer: Jérémie Rozan
Stars: Raphaël Quenard, Igor Gotesman, Agathe Rousselle
The film benefits from the performance of Raphaël Quenard as Daniel Sauveur, who brings charisma and energy to his role. He makes us care about his character, even when he does questionable things. He also has good chemistry with his co-stars, especially his childhood friend Scania, played by Léa Drucker. The film also features some memorable scenes, such as the opening sequence with reggae music and the truck chase, or the final confrontation between Daniel and Patrick Breuil, played by Vincent Cassel.
Sometimes it is based on clichés and stereotypes, such as the evil rich family or the loyal partner. It also has some pacing issues as it drags in some parts and rushes in others. The film could have explored more the background and motivation of some of the characters, like Patrick Breuil or Daniel's love interest, played by Camille Cottin. The film also doesn't offer much originality or innovation in terms of style or technique.
The film also suffers from a lack of realism and believability, as some of the situations and actions are too exaggerated or convenient. For example, Daniel and his friends manage to steal and sell the perfumes without much difficulty or suspicion, and never face serious consequences or risks. The film also glosses over some of the ethical and moral implications of his actions, such as the impact on other workers or customers.
The movie also doesn't offer a satisfying or meaningful ending, as it leaves many unanswered questions and loose ends. For example, we never know what happens to Daniel and his friends after their heist, or how the Breuils react to their loss. The film also doesn't offer any resolution or closure to some of the subplots, like the romance between Daniel and Camille, or the rivalry between Patrick and his sister. The movie ends on a vague and ambiguous note, leaving me unsatisfied and frustrated.
Gold Brick is a movie that is like a perfume bottle: it looks good, but it's empty inside. It is a film that has a good smell, but it does not last. It's a movie that has a catchy name, but it doesn't live up to it. It's a movie that has a lot of ingredients, but it doesn't mix well. It is a film that has a high price, but it does not have a high value. It is a film that has a lot of potential, but it does not have much impact. It's a movie you can smell, but not taste.
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